Lead gen forms are a type of online website form that helps generate more website leads. These forms are installed on your website and collect customer information, then sending them to your email or CRM as leads.
So how do you build lead gen forms for WordPress? With Serviceform's free, no-code online form builder, you can build interactive and engaging forms for your website even if you have zero coding knowledge. Once you're done building, all you have to do install the Serviceform WordPress plugin and you're ready to go. Again, zero coding knowledge required.

You can also easily customise your website forms to match your brand and style. If you need an online form for your website, try our online form builder here. It's free!