Chatbots are becoming an increasingly popular tool for businesses to improve customer service and ultimately both automate and simplify administrative processes. However, there are different types of chatbots, and each with its own advantages. While conversational AI chatbots are great for understanding natural language and providing relevant responses, rule-based chatbots are better suited in specific use cases.
One of the biggest advantages of rule-based chatbots is they're easier to build and maintain. With pre-programmed responses based on specific triggers – such as keywords or phrases – rule-based chatbots provide accurate responses with a high degree of control over the responses provided. Conversely, conversational AI chatbots require complex algorithms and machine learning models to understand natural language and provide relevant responses.
In terms of accuracy, rule-based chatbots have an edge over conversational AI chatbots since they're based on pre-programmed rules. In contrast, the accuracy of conversational AI chatbots is directly affected by the quality of training data available and complexity of natural language processing models.

When it comes to chatbots, rule-based ones excel in situations where only a specific range of responses is needed. This can be incredibly advantageous, as it ensures the chatbot only provides relevant answers to customer questions, and with that keeping customer interest focused on your product or service.
Both rule-based and conversational AI chatbots have unique advantages. The best chatbot for your business really depends on your specific needs and goals. It's essential to consider the advantages and limitations of both approaches before making a decision.